Bottega Veneta launched the Bottega Residency online platform. Representatives of the fashion house call the project "a theatre of joyous distraction." Each week, friends, employees of the brand and representatives of creative industries will talk about people whose work had a great influence.
“Creativity and strength lie at the heart of Bottega Veneta,” explains creative director Daniel Lee. “In this highly distressing time, we feel a responsibility to celebrate those values and ignite a sense of joy and hope in our community and beyond.”
The first guest of Bottega Residency will be a set designer and artist David White, who worked on the creation of the Bottega Veneta SS 2020 campaign. On Monday, he will talk about his favorite writer, on Tuesday about his favorite artist, and will show clips of his favorite directors on Wednesday. On Thursday Bottega Veneta will publish interesting virtual projects on the page, on Friday it will be possible to watch the broadcast of musical performances on the online platform, on Saturday invited chefs will share branded recipes, and Sunday Bottega Veneta will be dedicated to cult movies. You can follow the Bottega Residency project on Instagram, WeChat, Spotify, Apple Music, YouTube and on a special website.